It’s now allowed for you to contact app users about payment options outside of the app. ![]() Update: Want to avoid Apple’s 30% App Store fee? Apple is changing their rules about what’s allowed and what not. In the first year of a subscription, Apple takes a 30% cut of your revenue, so you receive 70% of the subscription price at each billing cycle, monthly or annual, minus applicable taxes.Īfter a year of service, your revenue share increases to 85% of the subscription price, minus applicable taxes, so Apple takes 15% of your revenue. Since 2016, Apple has reduced the fees they charge for subscriptions, but only after 12 months of service. What percentage does Apple take from in app purchases?įor one-time purchases Apple charges a 30% fee. Subscription billing is particularly popular these days and both Apple and Google have tried enticing developers with a revenue structure that reduces their commission over time. They take a significant cut of your revenue on any one time and subscription charge in your app, that’s how they make money. ![]() Every App Store, including Apple App Store and Google Play Store charge a fee on in-app purchases.
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